For Manitou North America's set of 5"x7" showbooks, compact overviews used by dealers to showcase equipment across the Manitou, Gehl, and Mustang by Manitou brands, plus the EDGE attachments line, I led a full redesign to align all four with updated branding, ensuring visual consistency, modern aesthetics, and streamlined content following recent rebrands for two of the brands.

This included refreshing the Manitou showbook with new brand elements, color scheme, typography, and visuals for a contemporary, cohesive feel; updating the Gehl showbook post-rebrand by integrating the revised logo, typography, and product lineup (adding new models and removing discontinued ones); modernizing the Mustang by Manitou showbook, despite no formal rebrand, through updated layout, typography, imagery, and more dynamic visuals to match the refreshed family look; and creating a new EDGE attachments showbook featuring compatibility icons for each machine type, dynamic in-use photos, and clear, engaging sections to highlight attachment options across the portfolio.

These unified showbooks deliver a professional, brand-consistent presentation of machines, specs, attachments, parts, and services, strengthening dealer tools and sales support.