BlinkLink® Brochure &
Sell Sheet
Company: TAPCO | Year: 2022
Tools Used: Photoshop, InDesign
The company released a new version of their BlinkLink® event management software, used to monitor products. To promote the update, I collaborated with the Content and Software Teams to create a concise brochure and sell sheet for the Sales team, highlighting the software’s new features and benefits.
Brochure
I partnered with the Content Team to design a brochure showcasing the new software features using mockups and screenshots. While a brochure template already existed, this design introduced full-page images paired with copy—a fresh approach for the company that was well received internally and appreciated for its updated visual style.
Product Brief
The product brief was updated to align with the new brochure design. I refreshed the layout and visual elements to create a more cohesive look across both assets while maintaining clarity and readability for the Sales team.
